What does a destination guest experience have in common with the first people to paint on cave walls? Stories, it turns out, are how the human brain constructs reality. This relaxed and entertaining presentation will focus on how we design guest experiences from selecting high-tech ride systems to picking color palettes. Our speaker will explore how a multi-disciplinary team is bringing Space Base California to life in Lompoc. This planned destination, adjacent to Vandenberg Space Force Base, will offer an entirely new way to educate, inspire, and entertain.

Virtual Attendance: 1